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DULUTH PACK TO REMODEL FLAGSHIP STORE


Duluth's iconic Duluth Pack store will undergo a renovation in the coming months that will include an expansion of it's retail offerings.

Located in Canal Park, the store at 365 Canal Park Drive is spread over 8,500 square feet and originally opened in 1991. The renovation will keep the stores "outdoors brought indoors" look while the physical space will be re-configured to allow for a better customer experience.

As part of the renovation Duluth Pack plans to capitalize on it's outdoor feel by introducing several large trees into the space. The company felt it was important to maintain that outdoor feeling as it has become some an major part of the brand.

The physical footprint of the store will not expand as the store is book ended by other retail stores on each sides. However through an evaluation of back of house space versus retail space, the stock areas will be streamlined and therefore can be made smaller allowing for the retail space to increase.

The renovation will begin later this month with an anticipated completion in March.



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